{"title":"L'Oreal Dia Color","description":"\u003cp style=\"text-align: center;\"\u003eShop L’Oréal Dia Color at Wholesale Hair Colour, featuring professional demi-permanent hair colour designed for glossy, natural-looking salon results. The range includes shades created to deliver high shine, true-to-tone reflects and soft colour with up to 70% grey coverage, making it ideal for colour refresh services and low-commitment salon work. Wholesale Hair Colour supplies trusted L’Oréal Professionnel products for salons, hairdressers and trade customers looking for reliable performance and consistent results. Browse the full range of L’Oréal Dia Color online.\u003c\/p\u003e","products":[{"product_id":"loreal-dia-color-1-black-60ml","title":"Loreal Dia Color 1 Black 60ml","description":"\u003cp\u003eLoreal Dia Color 1 Black 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Black. Shade code: 1.\u003c\/p\u003e\n\u003cp\u003eA deeper, richer shade with balanced reflect tone direction, named for a deep black tone result. Designed for natural-looking colour with glossy shine and controlled tone direction.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46661934350573,"sku":"LPDC1","price":12.11,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor1_75624a3d-1faf-413a-b43e-06d2d482c50e.png?v=1720788755"},{"product_id":"loreal-dia-color-3-dark-brown-60ml","title":"Loreal Dia Color 3 Dark Brown 60ml","description":"\u003cp\u003eLoreal Dia Color 3 Dark Brown 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Dark Brown. Shade code: 3.\u003c\/p\u003e\n\u003cp\u003eA deeper, richer shade with balanced reflect tone direction, named for a deep brown tone result. Designed for natural-looking colour with glossy shine and controlled tone direction.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46661966069997,"sku":"LPDC3","price":12.11,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor3_f75c0085-5779-4320-856c-927c99b1c4b0.png?v=1720788972"},{"product_id":"loreal-dia-color-4-brown-60ml","title":"Loreal Dia Color 4 Brown 60ml","description":"\u003cp\u003eLoreal Dia Color 4 Brown 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Brown. Shade code: 4.\u003c\/p\u003e\n\u003cp\u003eA deeper, richer shade with balanced reflect tone direction, named for a brown tone result. Designed for natural-looking colour with glossy shine and controlled tone direction.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670472151277,"sku":"LPDC4","price":12.11,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor4_64872e4d-c779-4847-8141-4fbe47f173fb.png?v=1720789023"},{"product_id":"loreal-dia-color-4-15-ash-mahogany-brown-60ml","title":"Loreal Dia Color 4.15 Ash Mahogany Brown 60ml","description":"\u003cp\u003eLoreal Dia Color 4.15 Ash Mahogany Brown 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Ash Mahogany Brown. Shade code: 4.15.\u003c\/p\u003e\n\u003cp\u003eA deeper, richer shade with cool\/ash \/ mahogany tone direction, named for a brown tone result. Designed to visually refine warmth for a cleaner, cooler-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670482505965,"sku":"LPDC415","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor4.15.png?v=1720788792"},{"product_id":"loreal-dia-color-4-20-extra-burgundy-brown-60ml","title":"Loreal Dia Color 4.20 Extra Burgundy Brown 60ml","description":"\u003cp\u003eLoreal Dia Color 4.20 Extra Burgundy Brown 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Extra Burgundy Brown. Shade code: 4.20.\u003c\/p\u003e\n\u003cp\u003eA deeper, richer shade with burgundy tone direction, named for a brown tone result. Designed for richer red-brown dimension with a sophisticated reflect.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670488240365,"sku":"LPDC420","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolorswatch4.20.png?v=1720789274"},{"product_id":"loreal-dia-color-4-62-red-iridescent-brown-60ml","title":"Loreal Dia Color 4.62 Red Iridescent Brown 60ml","description":"\u003cp\u003eLoreal Dia Color 4.62 Red Iridescent Brown 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Red Iridescent Brown. Shade code: 4.62.\u003c\/p\u003e\n\u003cp\u003eA deeper, richer shade with iridescent\/pearl \/ red tone direction, named for a brown tone result. Designed for stronger red reflect and a more statement finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670492303597,"sku":"LPDC462","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor4.62.png?v=1720788793"},{"product_id":"loreal-dia-color-5-1-light-ash-brown-60ml","title":"Loreal Dia Color 5.1 Light Ash Brown 60ml","description":"\u003cp\u003eLoreal Dia Color 5.1 Light Ash Brown 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Light Ash Brown. Shade code: 5.1.\u003c\/p\u003e\n\u003cp\u003eA classic mid-depth shade with cool\/ash tone direction, named for a brown tone result. Designed to visually refine warmth for a cleaner, cooler-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670496923885,"sku":"LPDC51","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor5.1.png?v=1720788792"},{"product_id":"loreal-dia-color-5-18-light-ash-mocha-brown-60ml","title":"Loreal Dia Color 5.18 Light Ash Mocha Brown 60ml","description":"\u003cp\u003eLoreal Dia Color 5.18 Light Ash Mocha Brown 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Light Ash Mocha Brown. Shade code: 5.18.\u003c\/p\u003e\n\u003cp\u003eA classic mid-depth shade with cool\/ash \/ mocha tone direction, named for a brown tone result. Designed to visually refine warmth for a cleaner, cooler-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670501183725,"sku":"LPDC518","price":12.11,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolorswatch5.18.png?v=1720789481"},{"product_id":"loreal-dia-color-5-35-light-golden-mahogany-brown-60ml","title":"Loreal Dia Color 5.35 Light Golden Mahogany Brown 60ml","description":"\u003cp\u003eLoreal Dia Color 5.35 Light Golden Mahogany Brown 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Light Golden Mahogany Brown. Shade code: 5.35.\u003c\/p\u003e\n\u003cp\u003eA classic mid-depth shade with gold \/ mahogany tone direction, named for a brown tone result. Designed to add warm reflect and a more luminous-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670504689901,"sku":"LPDC535","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor5.35.png?v=1720788794"},{"product_id":"loreal-dia-color-5-4-light-copper-brown-60ml","title":"Loreal Dia Color 5.4 Light Copper Brown 60ml","description":"\u003cp\u003eLoreal Dia Color 5.4 Light Copper Brown 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Light Copper Brown. Shade code: 5.4.\u003c\/p\u003e\n\u003cp\u003eA classic mid-depth shade with copper tone direction, named for a brown tone result. Designed to bring vibrant copper reflect and visible tonal movement.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670508359917,"sku":"LPDC54","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor5.4.png?v=1720788794"},{"product_id":"loreal-dia-color-5-5-light-mahogany-brown-60ml","title":"Loreal Dia Color 5.5 Light Mahogany Brown 60ml","description":"\u003cp\u003eLoreal Dia Color 5.5 Light Mahogany Brown 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Light Mahogany Brown. Shade code: 5.5.\u003c\/p\u003e\n\u003cp\u003eA classic mid-depth shade with mahogany tone direction, named for a brown tone result. Designed for richer red-brown dimension with a sophisticated reflect.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670555709677,"sku":"LPDC55","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor5.5.png?v=1720788793"},{"product_id":"loreal-dia-color-5-71-light-matte-ash-brown-60ml","title":"Loreal Dia Color 5.71 Light Matte Ash Brown 60ml","description":"\u003cp\u003eLoreal Dia Color 5.71 Light Matte Ash Brown 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Light Matte Ash Brown. Shade code: 5.71.\u003c\/p\u003e\n\u003cp\u003eA classic mid-depth shade with cool\/ash \/ matte tone direction, named for a brown tone result. Designed to visually refine warmth for a cleaner, cooler-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670565736685,"sku":"LPDC571","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor5.71.png?v=1720788793"},{"product_id":"loreal-dia-color-5-8-light-mocha-brown-60ml","title":"Loreal Dia Color 5.8 Light Mocha Brown 60ml","description":"\u003cp\u003eLoreal Dia Color 5.8 Light Mocha Brown 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Light Mocha Brown. Shade code: 5.8.\u003c\/p\u003e\n\u003cp\u003eA classic mid-depth shade with mocha tone direction, named for a brown tone result. Designed for modern depth with a soft, neutral-cool mocha reflect.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670570946797,"sku":"LPDC58","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor5.8.png?v=1720788793"},{"product_id":"loreal-dia-color-6-1-dark-ash-blonde-60ml","title":"Loreal Dia Color 6.1 Dark Ash Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 6.1 Dark Ash Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Dark Ash Blonde. Shade code: 6.1.\u003c\/p\u003e\n\u003cp\u003eA dark blonde \/ light brunette shade with cool\/ash tone direction, named for a blonde tone result. Designed to visually refine warmth for a cleaner, cooler-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670574452973,"sku":"LPDC61","price":12.11,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor6.1.png?v=1720788792"},{"product_id":"loreal-dia-color-6-23-dark-iridescent-golden-blonde-60ml","title":"Loreal Dia Color 6.23 Dark Iridescent Golden Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 6.23 Dark Iridescent Golden Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Dark Iridescent Golden Blonde. Shade code: 6.23.\u003c\/p\u003e\n\u003cp\u003eA dark blonde \/ light brunette shade with iridescent\/pearl \/ gold tone direction, named for a blonde tone result. Designed to add warm reflect and a more luminous-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670578090221,"sku":"LPDC623","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolorswatch6.23.png?v=1720790086"},{"product_id":"loreal-dia-color-6-3-dark-golden-blonde-60ml","title":"Loreal Dia Color 6.3 Dark Golden Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 6.3 Dark Golden Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Dark Golden Blonde. Shade code: 6.3.\u003c\/p\u003e\n\u003cp\u003eA dark blonde \/ light brunette shade with gold tone direction, named for a blonde tone result. Designed to add warm reflect and a more luminous-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670590017773,"sku":"LPDC63","price":12.11,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor6.3.png?v=1720788793"},{"product_id":"loreal-dia-color-6-34-dark-golden-copper-blonde-60ml","title":"Loreal Dia Color 6.34 Dark Golden Copper Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 6.34 Dark Golden Copper Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Dark Golden Copper Blonde. Shade code: 6.34.\u003c\/p\u003e\n\u003cp\u003eA dark blonde \/ light brunette shade with gold \/ copper tone direction, named for a blonde tone result. Designed to add warm reflect and a more luminous-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670592803053,"sku":"LPDC634","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor6.34.png?v=1720788794"},{"product_id":"loreal-dia-color-6-45-dark-copper-mahogany-blonde-60ml","title":"Loreal Dia Color 6.45 Dark Copper Mahogany Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 6.45 Dark Copper Mahogany Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Dark Copper Mahogany Blonde. Shade code: 6.45.\u003c\/p\u003e\n\u003cp\u003eA dark blonde \/ light brunette shade with copper \/ mahogany tone direction, named for a blonde tone result. Designed to bring vibrant copper reflect and visible tonal movement.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670597685485,"sku":"LPDC645","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor6.45.png?v=1720788791"},{"product_id":"loreal-dia-color-6-60-dark-intense-red-blonde-60ml","title":"Loreal Dia Color 6.60 Dark Intense Red Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 6.60 Dark Intense Red Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Dark Intense Red Blonde. Shade code: 6.60.\u003c\/p\u003e\n\u003cp\u003eA dark blonde \/ light brunette shade with red tone direction, named for a blonde tone result. Designed for stronger red reflect and a more statement finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670601224429,"sku":"LPDC660","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor6.60.png?v=1720788794"},{"product_id":"loreal-dia-color-6-84-dark-mocha-copper-blonde-60ml","title":"Loreal Dia Color 6.84 Dark Mocha Copper Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 6.84 Dark Mocha Copper Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Dark Mocha Copper Blonde. Shade code: 6.84.\u003c\/p\u003e\n\u003cp\u003eA dark blonde \/ light brunette shade with copper \/ mocha tone direction, named for a blonde tone result. Designed to bring vibrant copper reflect and visible tonal movement.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670603452653,"sku":"LPDC684","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor6.84.png?v=1720788794"},{"product_id":"loreal-dia-color-7-13-beige-blonde-60ml","title":"Loreal Dia Color 7.13 Beige Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 7.13 Beige Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Beige Blonde. Shade code: 7.13.\u003c\/p\u003e\n\u003cp\u003eA versatile blonde shade with beige tone direction, named for a blonde tone result. Designed for softer, natural-looking tonal refinement with a creamy finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670605484269,"sku":"LPDC713","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor7.13.png?v=1720788794"},{"product_id":"loreal-dia-color-7-18-ash-mocha-blonde-60ml","title":"Loreal Dia Color 7.18 Ash Mocha Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 7.18 Ash Mocha Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Ash Mocha Blonde. Shade code: 7.18.\u003c\/p\u003e\n\u003cp\u003eA versatile blonde shade with cool\/ash \/ mocha tone direction, named for a blonde tone result. Designed to visually refine warmth for a cleaner, cooler-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670609121517,"sku":"LPDC718","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor7.18.png?v=1720788794"},{"product_id":"loreal-dia-color-7-44-deep-copper-blonde-60ml","title":"Loreal Dia Color 7.44 Deep Copper Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 7.44 Deep Copper Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Deep Copper Blonde. Shade code: 7.44.\u003c\/p\u003e\n\u003cp\u003eA versatile blonde shade with copper tone direction, named for a blonde tone result. Designed to bring vibrant copper reflect and visible tonal movement.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670611349741,"sku":"LPDC744","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor7.44.png?v=1720788795"},{"product_id":"loreal-dia-color-7-8-mocha-blonde-60ml","title":"Loreal Dia Color 7.8 Mocha Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 7.8 Mocha Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Mocha Blonde. Shade code: 7.8.\u003c\/p\u003e\n\u003cp\u003eA versatile blonde shade with mocha tone direction, named for a blonde tone result. Designed for modern depth with a soft, neutral-cool mocha reflect.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670613151981,"sku":"LPDC78","price":12.11,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor7.8.png?v=1720788794"},{"product_id":"loreal-dia-color-8-1-light-ash-blonde-60ml","title":"Loreal Dia Color 8.1 Light Ash Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 8.1 Light Ash Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Light Ash Blonde. Shade code: 8.1.\u003c\/p\u003e\n\u003cp\u003eA bright light blonde shade with cool\/ash tone direction, named for a blonde tone result. Designed to visually refine warmth for a cleaner, cooler-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670616625389,"sku":"LPDC81","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor8.1.png?v=1720788794"},{"product_id":"loreal-dia-color-8-2-light-iridescent-blonde-60ml","title":"Loreal Dia Color 8.2 Light Iridescent Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 8.2 Light Iridescent Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Light Iridescent Blonde. Shade code: 8.2.\u003c\/p\u003e\n\u003cp\u003eA bright light blonde shade with iridescent\/pearl tone direction, named for a blonde tone result. Designed for pearly, light-reflective tonal refinement and glossy-looking results.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670619771117,"sku":"LPDC82","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor8.2.png?v=1720788794"},{"product_id":"loreal-dia-color-8-23-light-iridescent-golden-blonde-60ml","title":"Loreal Dia Color 8.23 Light Iridescent Golden Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 8.23 Light Iridescent Golden Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Light Iridescent Golden Blonde. Shade code: 8.23.\u003c\/p\u003e\n\u003cp\u003eA bright light blonde shade with iridescent\/pearl \/ gold tone direction, named for a blonde tone result. Designed to add warm reflect and a more luminous-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670622359789,"sku":"LPDC823","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor8.23.png?v=1720788794"},{"product_id":"loreal-dia-color-8-3-light-golden-blonde-60ml","title":"Loreal Dia Color 8.3 Light Golden Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 8.3 Light Golden Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Light Golden Blonde. Shade code: 8.3.\u003c\/p\u003e\n\u003cp\u003eA bright light blonde shade with gold tone direction, named for a blonde tone result. Designed to add warm reflect and a more luminous-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670624784621,"sku":"LPDC83","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor8.3.png?v=1720788794"},{"product_id":"loreal-dia-color-8-31-light-golden-ash-blonde-60ml","title":"Loreal Dia Color 8.31 Light Golden Ash Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 8.31 Light Golden Ash Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Light Golden Ash Blonde. Shade code: 8.31.\u003c\/p\u003e\n\u003cp\u003eA bright light blonde shade with cool\/ash \/ gold tone direction, named for a blonde tone result. Designed to visually refine warmth for a cleaner, cooler-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670626914541,"sku":"LPDC831","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor8.31.png?v=1720788794"},{"product_id":"loreal-dia-color-8-34-light-golden-copper-blonde-60ml","title":"Loreal Dia Color 8.34 Light Golden Copper Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 8.34 Light Golden Copper Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Light Golden Copper Blonde. Shade code: 8.34.\u003c\/p\u003e\n\u003cp\u003eA bright light blonde shade with gold \/ copper tone direction, named for a blonde tone result. Designed to add warm reflect and a more luminous-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670631600365,"sku":"LPDC834","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor8.34.png?v=1720788795"},{"product_id":"loreal-dia-color-8-43-light-copper-gold-blonde-60ml","title":"Loreal Dia Color 8.43 Light Copper Gold Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 8.43 Light Copper Gold Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Light Copper Gold Blonde. Shade code: 8.43.\u003c\/p\u003e\n\u003cp\u003eA bright light blonde shade with gold \/ copper tone direction, named for a blonde tone result. Designed to add warm reflect and a more luminous-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670634418413,"sku":"LPDC843","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor8.43.png?v=1720788795"},{"product_id":"loreal-dia-color-9-very-light-blonde-60ml","title":"Loreal Dia Color 9 Very Light Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 9 Very Light Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Very Light Blonde. Shade code: 9.\u003c\/p\u003e\n\u003cp\u003eA very light blonde shade with balanced reflect tone direction, named for a very light blonde tone result. Designed for natural-looking colour with glossy shine and controlled tone direction.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670637662445,"sku":"LPDC9","price":12.11,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor9.png?v=1720788795"},{"product_id":"loreal-dia-color-9-very-light-blonde-60ml-copy","title":"Loreal Dia Color 9.13 Very Light Beige Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 9.13 Very Light Beige Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Very Light Beige Blonde. Shade code: 9.13.\u003c\/p\u003e\n\u003cp\u003eA very light blonde shade with beige tone direction, named for a blonde tone result. Designed for softer, natural-looking tonal refinement with a creamy finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670639366381,"sku":"LPDC913","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolor9.134.png?v=1720788794"},{"product_id":"loreal-dia-color-9-82-very-light-mocha-iridescent-blonde-60ml","title":"Loreal Dia Color 9.82 Very Light Mocha Iridescent Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 9.82 Very Light Mocha Iridescent Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Very Light Mocha Iridescent Blonde. Shade code: 9.82.\u003c\/p\u003e\n\u003cp\u003eA very light blonde shade with iridescent\/pearl \/ mocha tone direction, named for a blonde tone result. Designed for pearly, light-reflective tonal refinement and glossy-looking results.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670646575341,"sku":"LPDC982","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolorswatch9.82.png?v=1720790931"},{"product_id":"loreal-dia-color-clear-60ml","title":"Loreal Dia Color Clear 60ml","description":"\u003cp\u003eLoreal Dia Color Clear 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Clear.\u003c\/p\u003e\n\u003cp\u003eClear is designed for mixing to dilute intensity and soften reflect without adding additional depth. Ideal when you want a more translucent, glossy-looking finish from your chosen shade.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46670649262317,"sku":"LPDCCLEAR","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/diacolorclear.png?v=1720788789"},{"product_id":"loreal-dia-color-5-60ml","title":"Loreal Dia Color 5 Light Brown 60ml","description":"\u003cp\u003eLoreal Dia Color 5 Light Brown 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Light Brown. Shade code: 5.\u003c\/p\u003e\n\u003cp\u003eA classic mid-depth shade with balanced reflect tone direction, named for a brown tone result. Designed for natural-looking colour with glossy shine and controlled tone direction.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46985887351021,"sku":"LPDC5","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/2_179302ea-2947-4acc-9a46-feb652258746.png?v=1726582748"},{"product_id":"loreal-dia-color-6-60ml","title":"Loreal Dia Color 6 Dark Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 6 Dark Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Dark Blonde. Shade code: 6.\u003c\/p\u003e\n\u003cp\u003eA dark blonde \/ light brunette shade with balanced reflect tone direction, named for a dark blonde tone result. Designed for natural-looking colour with glossy shine and controlled tone direction.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46985889972461,"sku":"LPDC6","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/4.png?v=1726583018"},{"product_id":"loreal-dia-color-8-60ml","title":"Loreal Dia Color 8 Light Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 8 Light Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Light Blonde. Shade code: 8.\u003c\/p\u003e\n\u003cp\u003eA bright light blonde shade with balanced reflect tone direction, named for a light blonde tone result. Designed for natural-looking colour with glossy shine and controlled tone direction.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":46985893904621,"sku":"LPDC8","price":12.11,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/8.png?v=1726584233"},{"product_id":"loreal-dia-color-6-dark-blonde-60ml-copy","title":"Loreal Dia Color 7 Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 7 Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Blonde. Shade code: 7.\u003c\/p\u003e\n\u003cp\u003eA versatile blonde shade with balanced reflect tone direction, named for a blonde tone result. Designed for natural-looking colour with glossy shine and controlled tone direction.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":47047461011693,"sku":"LPDC7","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/6.png?v=1726584039"},{"product_id":"loreal-dia-color-6-3-dark-golden-blonde-60ml-copy","title":"Loreal Dia Color 6.8 Dark Golden Blonde","description":"\u003cp\u003eLoreal Dia Color 6.8 Dark Golden Blonde is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Dark Golden Blonde. Shade code: 6.8.\u003c\/p\u003e\n\u003cp\u003eA dark blonde \/ light brunette shade with gold tone direction, named for a blonde tone result. Designed to add warm reflect and a more luminous-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":55139626025339,"sku":"LPDC68","price":12.11,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/dia_color_6.8.png?v=1742986654"},{"product_id":"loreal-dia-color-7-1","title":"Loreal Dia Color 7.1 Ash Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 7.1 Ash Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Ash Blonde. Shade code: 7.1.\u003c\/p\u003e\n\u003cp\u003eA versatile blonde shade with cool\/ash tone direction, named for a blonde tone result. Designed to visually refine warmth for a cleaner, cooler-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":55139627925883,"sku":"LPDC71","price":12.11,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/7.1_1.png?v=1742988915"},{"product_id":"loreal-dia-color-7-32","title":"Loreal Dia Color 7.32 Golden Iridescent Blonde","description":"\u003cp\u003eLoreal Dia Color 7.32 Golden Iridescent Blonde is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Golden Iridescent Blonde. Shade code: 7.32.\u003c\/p\u003e\n\u003cp\u003eA versatile blonde shade with iridescent\/pearl \/ gold tone direction, named for a blonde tone result. Designed to add warm reflect and a more luminous-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":55139628319099,"sku":"LPDC732","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/7.32.png?v=1742990374"},{"product_id":"loreal-dia-color-8-13","title":"Loreal Dia Color 8.13 Light Beige Blonde","description":"\u003cp\u003eLoreal Dia Color 8.13 Light Beige Blonde is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Light Beige Blonde. Shade code: 8.13.\u003c\/p\u003e\n\u003cp\u003eA bright light blonde shade with beige tone direction, named for a blonde tone result. Designed for softer, natural-looking tonal refinement with a creamy finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":55139628908923,"sku":"LPDC813","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/8.13_1.png?v=1742991134"},{"product_id":"loreal-dia-color-9-1","title":"Loreal Dia Color 9.1 Very Light Ash Blonde","description":"\u003cp\u003eLoreal Dia Color 9.1 Very Light Ash Blonde is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Very Light Ash Blonde. Shade code: 9.1.\u003c\/p\u003e\n\u003cp\u003eA very light blonde shade with cool\/ash tone direction, named for a blonde tone result. Designed to visually refine warmth for a cleaner, cooler-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":55139629269371,"sku":"LPDC91","price":12.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/9.1_2.png?v=1742991545"},{"product_id":"loreal-dia-color-6-12-60ml","title":"Loreal Dia Color 6.12 Dark Ash Iridescent Blonde 60ml","description":"\u003cp\u003eLoreal Dia Color 6.12 Dark Ash Iridescent Blonde 60ml is a 60ml professional Dia Color shade. Dia Color is a demi-permanent professional colour designed for high-shine, natural-looking results.\u003c\/p\u003e\n\u003cp\u003eShade: Dark Ash Iridescent Blonde. Shade code: 6.12.\u003c\/p\u003e\n\u003cp\u003eA dark blonde \/ light brunette shade with cool\/ash \/ iridescent\/pearl tone direction, named for a blonde tone result. Designed to visually refine warmth for a cleaner, cooler-looking finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional Product: Only for use by, or under the supervision of, a trained professional.\u003c\/strong\u003e\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":56023214719355,"sku":"LPDC612","price":12.11,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0262\/7646\/2655\/files\/6.12_1174e589-a591-4fa8-8db3-6600b303ec8a.png?v=1769688030"}],"url":"https:\/\/wholesalehaircolour.com\/collections\/loreal-dia-color.oembed?page=3","provider":"Wholesale Hair Colour Supplies","version":"1.0","type":"link"}